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Market Analysis

E-BUSINESS AND E-MARKETING (SOCIAL MEDIA)

Manage and lead business enterprises in a global environment with an online e-Business and e-Marketing (Social Media) study program at OUS.

The e-Business and e-Marketing (Social Media) diploma is a study program that is useful for students who are looking for managerial skills in the new electronic business. This course will shape students to become the leaders that employees will be looking for, for their managerial positions

 

Why e-Business and e-Marketing?
Enhance Your Expertise at OUS
OUS will connect you with learners and leaders with our online doctoral programs. Your mind will take you as far as you can go.
While enrolled in our 100% online e-Business and e-Marketing (Social Media) diploma, you will:

Advance your career even while working full-time.
Acquire a solid foundation in e-Business and e-Marketing (Social Media) diploma.
Generate e-Business and e-Marketing (Social Media) plans.
Collect, analyze, and evaluate e-Business and e-Marketing (Social Media) data.
Master e-Business and e-Marketing (Social Media) models to improve productivity and performance.
Generate oral and written presentations in business format.
Join an engaging quality online learning community at OUS.
Collaborate with an experienced, high-quality, and diverse faculty.
Because students of this course will have had prior experience in the electronic world and social media tools (Facebook, Twitter, Insta...), they will be perfect candidates for this course, as this course will mainly focus on how to apply thought processes and innovative decisions to decisions and problems that a manager may come across in E-Business. Focusing on elements such as Electronic commerce, communications, and ICT, this course will teach students how to handle situations professionally and in a way that will benefit the business.

Academic Goal
Business diplomas provide many transferable skills, such as:

  • Understand e-Business and e-Marketing for organizations;

  • Develop strong communication skills (oral and written);

  • Develop analytical and critical thinking skills;

  • Become a problem solver;

  • Become a decision-maker;

  • Become a logical thinker;

  • Develop presentation, research, and writing skills;

  • Develop an understanding of how to interpret, use, and generate e-Business and e-Marketing data;

  • Become more self-motivated;

  • Develop initiative and effective time management skills;

  • Develop project and resource management skills;

Completing this course will mean that students will not only be leaving with a world-class qualification but also they will be leaving with in-depth knowledge of the electronic and business elements of the industry. Combining this with the hands-on knowledge that they gained from the part-time study, graduates of this diploma will be leaving with a C.V. that will show future employees their dedication as well as their extensive knowledge and skills portfolio for the E-Business.
Graduates will have a strict set of rules and approaches to problems that they may come across in the industry including PC Network and Enterprise communication and collaboration and also communication skills will be at a professional level with an extensive vocabulary.

Program Overview
Become an Innovative Leader in Business
Individuals who complete the online e-Business and e-Marketing diploma at OUS will become tomorrow's leaders and researchers.

In our 100% online program, you will:

  • Solve complex problems in an ever-changing world. Pursue a research area you want.

  • Develop effective writing and presentation skills.

  • Learn and practice scientific research methods.

  • Join and engage in the online learning community at OUS.

  • Collaborate with dedicated faculty who guide you through coursework, exams, and writing your dissertation.

  • Make a unique contribution to the academic community by publishing your doctoral dissertation in peer-reviewed journals and/or presenting at academic conferences.

e-Business and e-Marketing diploma curriculum is designed to help you develop advanced leadership, business, and research skills. You will demonstrate and apply these skills toward the creation of new knowledge in your career.

BACHELOR IN E-BUSINESS AND E-MARKETING

Duration: Three academic years / 100% Online Study Program

European Qualifications Framework: this program is equivalent to EQF Level 6

European Credit Transfer and Accumulation System: this program is equivalent to 180 ECTS

The Bachelor's of e-Business and e-Marketing (including Social Media studies; BBA) signifies the first level of achievement in any academic discipline.

At the end of the Bachelor (BBA) in e-Business and e-Marketing (including Social Media) study program, the graduates are expected to combine theory with practice and display a sound knowledge of the e-Business and e-Marketing industry. Students are equipped with useful e-Business and e-Marketing tools to enter the labor market and contribute more effectively to organizations within their chosen field.

Admission Requirements: Click here

EXECUTIVE BACHELOR'S IN E-BUSINESS AND E-MARKETING

One Year program required a High school certificate + 3 years of experience

European Qualifications Framework: this program is equivalent to EQF Level 6

This Executive Bachelor (EBBA) in e-Business and e-Marketing Management (including Social Media studies) course is made for students who worked directly after high school for at least 3 years in a managerial position in the same field or similar one, The Bachelor in e-Business and e-Marketing is a study program that is useful for students who want to get more managerial skills in a new electronic business world. This study program will shape students to become better managers that employers will be looking for.

At the end of the Bachelor's study program, graduates are expected to combine theory with practice and display a sound knowledge of the e-Business and e-Marketing industry. Students are equipped with useful e-Business and e-Marketing tools to enter the labor market and contribute more effectively to organizations within their chosen field.

Study Method: Online

Admission Requirements: Click here

MASTER'S IN E-BUSINESS AND E-MARKETING

100% Online Study Program, for the duration: you have 2 options:
90 ECTS: One and a half academic years (One year of study + 6 Months for the thesis)
60 ECTS: One academic year (You can start working on your thesis after 3 months from the beginning) 

European Qualifications Framework: this program is equivalent to EQF Level 7

European Credit Transfer and Accumulation System: this program is equivalent to 60 or 90 ECTS

The Master's of e-Business and e-Marketing (including Social Media studies; MBA) signifies the next level of achievement in any academic discipline.

Master's (MBA) in e-Business and e-Marketing (including Social Media studies) is a study program that is ideal for students who are looking for managerial skills in the new electronic business world. This study program will shape students to become leaders that employers will be looking for.

At the end of the Master's study program, graduates will combine theory with their own work experience and display a sound knowledge of the e-Business and e-Marketing industry. Students are equipped with useful e-Business and e-Marketing tools and theories to enter the labor market and contribute more effectively to organizations within their chosen fields. 

Admission Requirements: Click here

EXECUTIVE MASTER IN E-BUSINESS AND E-MARKETING

EXECUTIVE MASTER  | ONE YEAR DURATION - NO BACHELOR REQUIRED

European Qualifications Framework: this program is equivalent to EQF Level 7

European Credit Transfer and Accumulation System: this program is equivalent to 60 ECTS

Executive Master of e-Business and e-Marketing Management (including Social Media studies; EMBA) signifies the next level of achievement in any academic discipline.

This Executive Master (EMBA) in e-Business and e-Marketing Management (including Social Media studies) course is ideal for students who worked directly after high school for at least 5 years in a managerial position in the same field or similar one, Master in e-Business and e-Marketing is a study program useful for students who want to get more managerial skills in the new electronic business world. This study program will encourage students to become better leaders that employers will be looking for.

At the end of the Master's study program, graduates are expected to combine theory with practice and display a sound knowledge of the e-Business and e-Marketing industry. Students are equipped with useful e-Business and e-Marketing tools and theories to re-enter the labor market and contribute more effectively to organizations within their chosen field.

Duration: One academic year / Semesters (Includes two sections, the first one is the study and examinations, and the second one is for writing the thesis. You can start working on the thesis after 3 months of the beginning.)

Admission Requirements: Click here

DOCTORATE D.PHIL. IN E-BUSINESS AND E-MARKETING

100% thesis-based doctoral program

European Qualifications Framework: this program is equivalent to EQF Level 8

The Doctorate of Philosophy (DPhil) is recognized worldwide as a research program. You will choose a specialist area of research, write a thesis based on your research and then complete a defense. At the defense, you will present, discuss and defend your research thesis to a panel of academic experts in the field.

This program is fully online. You will be allocated a research supervisor who will guide your research and you will communicate regularly with your supervisor by email and video conference. When your supervisor agrees that you are ready to defend your thesis, the defense will be by video conference with a panel of experts, although you may choose to come to Switzerland for the defense if you wish.

What is the word count for my thesis? 

A Doctorate of Philosophy thesis is normally between 45.000 – 60.000 words (from chapter 1 to chapter 5).

How long does my thesis take?

You may take up to 6 years to complete your thesis. The average time taken to complete the thesis is 3 years. The minimum time is 2 years.

Are there any subjects to study?

No, this is a 100% thesis-based doctoral program.

Do you mention that studies are online or by distance on the final qualification?

No. The study method for the Doctorate of Philosophy program is not mentioned.

What title may I use if I successfully complete this program?

Swiss Authorities have confirmed that candidates who successfully complete a program at OUS have the right to use the title they got from OUS.

What is the language of study and when can I begin?

This program is taught entirely in English.

Is OUS Accredited by any recognized European accreditation body?

Yes, OUS is Accredited/Certified by many national and international bodies. please check our accreditation page

Which specialization can I do?

The specialization you are interested in having is the specialization you must write the whole thesis about.

Study Language: this study program is taught entirely in English.

Admission Requirements: Click here

DOCTORATE DBA IN  E-BUSINESS AND E-MARKETING

3-years program

European Qualifications Framework: this program is equivalent to EQF Level 8

The DBA signifies the highest level of achievement in any academic practical discipline.

This is the highest educational practical level you can study at OUS Royal Academy of Economics and Technology in Switzerland. At this level students are given the full knowledge not just know-how, our students should be able to come up with new theories themselves and should be able to manage a big team and teach young professionals how to do things better, they are introduced to management as an academic discipline. They are taught business against a background of cultural difference as it is manifested in the worldwide business industry, we offer courses in different fields:

In our doctorate programs, you will:

Develop and practice innovative research methods.
Earn the highest quality of education.
Achieve the expertise to publish in peer-reviewed journals.
Become a successful doctoral researcher and educator.

Admission Requirements: Click here

DOCTORATE PHD IN E-BUSINESS AND E-MARKETING

3 years study program

European Qualifications Framework: this program is equivalent to EQF Level 8

Ph.D. in E-Commerce and E-Business is considered a rich and developed field that has the potential of bringing forward some great outcomes for modern organizations and companies. Ph.D. E-commerce and e-business is a qualification that can help you in developing a stronger and more convincing career. The coursework is mostly related to the identification, assessment, development, and management of various capabilities connected to E-Commerce for businesses, industries, government, profit, and non-profit organizations. Skills, as well as the knowledge needed for designing and implementing, are provided to students enrolled in the Ph.D. program. The focus is on developing qualities ranging from strategic to managerial aspects.

The prominent trends, which capture attention, are mentioned below:
• Increase the power of computing and associated technologies
• The shift toward online marketing and sales
• Higher access to consumers by means of high-speed internet connection
• Developing newer online industries which include gaming and gambling
• Using the Internet for increasing coordination between consumers and firms

Obtaining a Ph.D. in e-Commerce and e-Business is going to take students toward a position where they will get solid potential related to career advancement. There are only a few Ph.D. programs focused on e-commerce and the majority of programs include e-commerce and e-business as prominent study areas. You will enjoy many strong career-related options after being enrolled in this program so it is best to be enrolled as soon as you can.

Admission Requirements: Click here

Advance Your Expertise at OUS 

Connect with learners and leaders just like you in our online study programs. You will go as far as your mind will take you as an online student at OUS Academy in Switzerland

with our study programs you will:
Develop and practice innovative research methods.
Earn the highest quality of education.
Achieve the expertise to publish in peer-reviewed journals.
Become a successful researcher and professional.

While studying our  programs, you will:

Study and apply innovative research methods.
Combine applied research and professional practice.
Be Trained to make an impact on policy and practice.
Learn strategies to facilitate more effective, adaptable organizations and create positive change.
Become a more innovative leader in your field.

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