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INTERNATIONAL SALES AND MARKETING

The Sales and Marketing study programs at our school of marketing Switzerland suitable for students who want to follow a career in marketing or sales and become marketing and sales manager or Head of marketing and sales.

Watching Stock Market

students will be taught the theory of marketing, sales, and essential skills needed for the industry through a series of lectures.

Why International Sales and Marketing?

Students of this course at the school of marketing Switzerland will be taught important elements of a marketing and sales managerial position in order to prepare them for the advertisement and budgeting problems they will face in the professional industry. The theory modules in this course will give students the confidence how to deal with the concept of marketing on a grand scale and will combine marketing skills with teaching students the theory behind sales.
The theory that students will learn should be applied to hands-on experience in a controlled environment outside of school boundaries in a local business.

Graduation Day

Academic Goal

Graduates of this course at the school of marketing Switzerland will leave with a diploma that will open doors to them for either further education to a doctorate in Sales and Marketing in order to strengthen their skills and become more engaged with the theory behind the industry, or they can follow a career ranging from advertisement to managerial positions. Graduates of this course will have an international knowledge of sales strategies and marketing as well as be confident and effective team members with excellent communication and leadership skills. 

BACHELOR'S IN INTERNATIONAL SALES AND MARKETING

3 years program

European Qualifications Framework: this program is equivalent to EQF Level 6 / European Credit Transfer and Accumulation System: this program is equivalent to 180 ECTS
The Bachelor of International Sales and Marketing (BBA) signifies the first level of achievement in any academic discipline.

At the end of the Bachelor (BBA) in International Sales and Marketing study program, the graduates are expected to combine theory with practice and display a sound knowledge of their Sales and Marketing industry. Students are equipped with useful Sales and Marketing tools (including E-Sales and E-Marketing) to enter the labor market and contribute effectively and efficiently to organizations within this field.

The BBA in Sales and Marketing study program is suitable for students who want to follow a career in marketing or sales and become marketing and/or sales manager. This students will be taught the theory of marketing, sales, and essential skills needed for the industry through a series of lectures.

In our bachelor's programs, you will:

Understand the way to serve in order to sell
Understand that the main purpose of a product is coming from your customer's needs.
Develop and practice innovative research methods.
Earn the highest quality of education.
Achieve the expertise to publish in peer-reviewed journals.
Become a successful researcher and professional.

3 Years Program
The bachelor will take your Sales and Marketing leadership to the next level. In our bachelor's programs, you will:

Lay the foundation for future studies and professional achievement.
Study and apply innovative research methods.
Combine applied research and professional practice.
Prepare to make an impact on policy and practice.
Learn strategies to facilitate more effective, adaptable organizations and create positive change.
Become a more innovative leader in your field.
WHY Study for Bachelor at OUS: Earning a Bachelor's can increase your EARNING POWER. With a Bachelor, you could earn $1 MILLION more than a high school Diploma. (source: lifetime earnings, U.S. Census Bureau, American Community Survey)

Admission Requirements: Click here

EXECUTIVE BACHELOR'S IN INTERNATIONAL SALES AND MARKETING

One Year program required a High school certificate + 3 years of experience

European Qualifications Framework: this program is equivalent to EQF Level 6

The Executive Bachelor's of International Sales and Marketing (EBBA) signifies the first level of achievement in any academic discipline.

This Executive Bachelor (EBBA) in International Sales and Marketing course is made for students who worked directly after high school for at least 3 years in a managerial position, At the end of the Bachelor study program, the graduates are expected to combine theory with practice and display a sound knowledge of their Sales and Marketing industry. Students are equipped with new and very useful Sales and Marketing tools (including E-Sales and E-Marketing) to enter the labor market and contribute more effectively and efficiently to organizations within this field.

The Executive BBA in Sales and Marketing study program is suitable for students who want to follow a career in marketing or sales and become marketing and/or sales manager. This study program will be for a 12-month study period where students will be taught the theory of marketing, sales, and essential skills needed for the industry through a series of lectures.

In our executive bachelor's programs, you will:

Develop and practice innovative research methods.
Earn the highest quality of education.
Achieve the expertise to publish in peer-reviewed journals.
Become a successful researcher and professional.
The bachelor will take your leadership to the next level. In our bachelor's programs, you will:

Lay the foundation for future for studies and professional achievement.
Study and apply innovative research methods.
Combine applied research and professional practice.
Prepare to make an impact on policy and practice.
Learn strategies to facilitate more effective, adaptable organizations and create positive change.
Become a more innovative leader in your field.

Admission Requirements: Click here

MASTER'S IN INTERNATIONAL SALES AND MARKETING

European Qualifications Framework: this program is equivalent to EQF Level 7

Master of International Sales and Marketing (MBA) signifies the next level of achievement in any academic discipline.

At the end of the Master's (MBA) in International Sales and Marketing study program, graduates will combine theory with their work experience and display a sound knowledge of their Sales and Marketing industry. Students are equipped with useful Sales and Marketing tools (including E-Sales and E-Marketing) and theories to enter the labor market and contribute more effectively to organizations within this field.

MBA in Sales and Marketing study programs suitable for students who want to follow or keep a career in marketing or sales and become marketing and/or sales directors. This program contains a 12-month study period where students will be taught the theory of marketing, sales, and essential skills needed for the industry through a series of lectures.

While studying our Master's programs, you will:

Develop and practice innovative research methods.
Earn the highest quality of education.
Publish works in peer-reviewed journals.
Become a successful researcher and professional.

1 year + thesis

Master's award will take your leadership to the next level. While studying our Master's programs, you will:

Study and apply innovative research methods.
Combine applied research and professional practice.
Be trained to make an impact on policy and practice.
Learn strategies to facilitate more effective, adaptable organizations and create positive change.
Become a more innovative leader in your field.

Admission Requirements: Click here

EXECUTIVE MASTER IN INTERNATIONAL SALES AND MARKETING

EXECUTIVE MBA IN SALES AND MARKETING | ONE YEAR DURATION - NO BACHELOR REQUIRED

European Qualifications Framework: this program is equivalent to EQF Level 7

One Year program required a High school certificate + 5 years of experience

For Academic Researchers and Educators

Executive Master of International Sales and Marketing (EMBA) signifies the next level of achievement in any academic discipline.

This Executive Master (EMBA) in International Sales and Marketing study program is ideal for students who worked directly after high school for at least 3 years in a managerial position in the same field or a similar one. At the end of the Master's study program, graduates will combine theory with their experience and display a sound knowledge of the Sales and Marketing industry. Students are equipped with new and very useful Sales and Marketing tools (including E-Sales and E-Marketing) and theories to re-enter the labor market and contribute more effectively to organizations within this field.

The Executive MBA in Sales and Marketing study program is suitable for students who want to get a better career in marketing or sales and become head of marketing and/or sales. This study program will be for a 6-month study period where students will be taught the theory of marketing, sales, and essential skills needed for the industry through a series of lectures.

While studying our master's programs, you will:

Develop and practice innovative research methods.
Earn the highest quality of education.
Publish works in peer-reviewed journals.
Become a successful researcher and professional.

Master's award will take your leadership to the next level. While studying our master's programs, you will:

Study and apply innovative research methods.
Combine applied research and professional practice.
Be Trained to make an impact on policy and practice.
Learn strategies to facilitate more effective, adaptable organizations and create positive change.
Become a more innovative leader in your field.

Admission Requirements: Click here

DOCTORATE D.PHIL. IN INTERNATIONAL SALES AND MARKETING 

100% thesis-based doctoral program

European Qualifications Framework: this program is equivalent to EQF Level 8

The Doctorate of Philosophy (DPhil) is recognized worldwide as a research program. You will choose a specialist area of research, write a thesis based on your research and then complete a defense. At the defense, you will present, discuss and defend your research thesis to a panel of academic experts in the field.

This program is fully online. You will be allocated a research supervisor who will guide your research and you will communicate regularly with your supervisor by email and video conference. When your supervisor agrees that you are ready to defend your thesis, the defense will be by video conference with a panel of experts, although you may choose to come to Switzerland for the defense if you wish.

What is the word count for my thesis? 

A Doctorate of Philosophy thesis is normally between 45.000 – 60.000 words (from chapter 1 to chapter 5).

How long does my thesis take?

You may take up to 6 years to complete your thesis. The average time taken to complete the thesis is 3 years. The minimum time is 2 years.

Are there any subjects to study?

No, this is a 100% thesis-based doctoral program.

Do you mention that studies are online or by distance on the final qualification?

No. The study method for the Doctorate of Philosophy program is not mentioned.

What title may I use if I successfully complete this program?

Swiss Authorities have confirmed that candidates who successfully complete a program at OUS have the right to use the title they got from OUS.

What is the language of study and when can I begin?

This program is taught entirely in English.

Is OUS Accredited by any recognized European accreditation body?

Yes, OUS is Accredited/Certified by many national and international bodies. please check our accreditation page

Which specialization can I do?

The specialization you are interested in having is the specialization you must write the whole thesis about.

Study Language: this study program is taught entirely in English.

Admission Requirements: Click here

DOCTORATE IN INTERNATIONAL SALES AND MARKETING

You have 2 choices

Ph.D. in IN INTERNATIONAL SALES AND MARKETING

or 

DBA in IN INTERNATIONAL SALES AND MARKETING

European Qualifications Framework: this program is equivalent to EQF Level 8

This is the highest educational level you can study at OUS Royal Academy of Economics and Technology in Switzerland. At this level, students are given the full knowledge not just know-how, our students should be able to come up with a new theory themselves, manage a big team and teach young professionals how to do things better; they are introduced to management as an academic discipline. A doctorate in Sales and Marketing is a very reputable qualification that is fully capable of providing great support to the careers of those who are related to the advertisement and marketing world. This qualification can provide help to people who want to sell products to their clients by attracting a great majority of visitors and increasing their sales. Actually, the main thing is that every business or more precisely product requires promotion no matter how good it is. You have to tell people about the qualities of a product because they will only consider using it when they will know it. For this reason, the field of sales and marketing is directly or indirectly relevant to every other field because to attract customers we all need promotion. The modern world has the advantage of fast communication and there are more than enough mediums utilized by professionals associated with the field of Sales and Marketing. The Internet is the most potent advertising medium of the modern era, which possesses the power of conveying messages in minutes to people worldwide. Social networks and other platforms especially have emerged as convincing marketing platforms because a large number of people from different parts of the world are associated with them. Those who pursue a Doctorate in Sales and Marketing are taught various strategies and skills, which can be employed for using Social Media to carry out the promotion of products and services. Similarly, E-Business is related to the application of ICT, that is information and communication technologies in carrying out business activities. It is also related to sales and marketing and the Doctorate in Sales and Marketing program provides students with knowledge about this field as well.
This course also focuses on highlighting the main difference between online as well as offline marketing strategies. People who obtain this qualification are capable of helping not online, but also offline businesses. The options corresponding to such training courses are designed for teaching students the development of products and services, which are in demand. It also provides a deep insight into the trends prevailing in the main industry. In short, it can be said that sales and marketing-related aspects of the main field are assembled in a doctorate program for carrying out the development of stronger business-related skills in the students. Generally, the admission criteria for students who want to be enrolled in this program are that they should have a Master’s degree in the same field or 7 years of working experience in the management of sphere in addition to any Bachelor’s degree or equivalent. The duration, of course, is one year plus a thesis.

Admission Requirements: Click here

Advance Your Expertise at OUS 

Connect with learners and leaders just like you in our online study programs. You will go as far as your mind will take you as an online student at OUS Academy in Switzerland

with our study programs you will:
Develop and practice innovative research methods.
Earn the highest quality of education.
Achieve the expertise to publish in peer-reviewed journals.
Become a successful researcher and professional.

While studying our  programs, you will:

Study and apply innovative research methods.
Combine applied research and professional practice.
Be Trained to make an impact on policy and practice.
Learn strategies to facilitate more effective, adaptable organizations and create positive change.
Become a more innovative leader in your field.

The International Academy in Switzerland is a private and independent academy that operates in the application of Swiss Law. The International Academy in Switzerland is rated 5 stars by QS TopUniversities Ranking. Offering Online / Virtual Education since 2013, Join the Academy and become a member of the OUS family, each year we welcome 1800 Students from over 120 countries. OUS was founded in Switzerland and is allowed to operate and issue Diplomas in Switzerland according to the letter numbers 12AUG16kom / DBK DBKS 6 - 33 - 60236 issued by the Boards of Education and Culture in our State (Canton) in Switzerland. Our distance study program methods were reviewed and fulfilled the "Art. 21 Abs. 2 Ziff.11 Bst" - MWSTG by the Swiss Federal Department of Finance according to letter number (1523_01/04.14). OUS is the first virtual Academy in Europe and is a registered trademark in Switzerland by the Swiss Federal Institute of Intellectual Property. The Academy is proud to be ranked among the best business schools globally by QRNW, a leading not-for-profit European association dedicated to fostering excellence in education.  OUS is an approved member of the European Council of Leading Business Schools ECLBS & the Swiss Association for Quality SAQ.

Get in touch

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Visit us

Freilagerstrasse 39

8047 Zürich

Switzerland

visit our old website www.ous.edu.eu

Contact us

admission@ousedu.ch
Tel: +41443200033

International Offices

WSB

🌍 Global Accreditations and Recognitions

OUS International Academy in Switzerland is committed to maintaining the highest standards of academic excellence and international credibility. Below is a summary of our most distinguished accreditations, quality assurances, and global recognitions:

⭐ 5-Star Rating by QS Top Universities

OUS has been awarded a 5-Star Rating by QS Top Universities, placing us among the top 2% of institutions worldwide in both higher and vocational education. This recognition reflects outstanding performance in teaching, academic development, employability, and global engagement.
🇪🇺 Accredited by ECLBS (European Council of Leading Business Schools)

OUS is accredited by the European Council of Leading Business Schools (ECLBS)—a recognized European quality assurance body listed with CHEA (USA) and INQAAHE (Europe). ECLBS promotes excellence and innovation across business education institutions worldwide.
🇬🇧 Accredited by ASIC UK

OUS is fully accredited by the Accreditation Service for International Schools, Colleges and Universities (ASIC), a UK government-approved body recognized by UK ENIC, the British Home Office, and included on the UAE Ministry of Education's list of recognized foreign accreditors.
🌐 Accredited by EDU (Intergovernmental Accreditation)

OUS holds accreditation from EDU, an intergovernmental accreditation authority established by the Ministry of Education of Palau, operating in alignment with UNESCO-affiliated initiatives.
🇰🇬 Accredited by BSKG (Public Foundation)

OUS is accredited by BSKG, a public foundation recognized by the Asia-Pacific Quality Network (APQN) and EAQA. BSKG accreditation is accepted across Central Asia and Russian-speaking countries as a mark of institutional integrity.
🇺🇿 Accredited by ARIA (Asia)

OUS is recognized by ARIA – the Accreditation and Rating International Agency, which is a member of CEENQA (Germany) and affiliated with EURASHE (Belgium). It is a widely recognized body across Eurasian and EAQA member states.
🌎 Accredited by IEAC (International Education Accreditation Council)

OUS is accredited by IEAC, an international body listed by the British Quality Foundation, supporting educational institutions through benchmarking, institutional performance audits, and best-practice frameworks.
🌐 Accredited by QAHE (International Association for Quality Assurance in Higher Education)

OUS is also accredited by QAHE, which supports quality standards across borders in both traditional and online higher education, with presence in over 40 countries.
🏅 ISO 21001:2018 Certified

OUS is certified in ISO 21001:2018, the international standard for Educational Organizations Management Systems (EOMS), demonstrating a strong commitment to learner-focused processes and educational excellence.

🌐 Global Ranking – QRNW

OUS is ranked 49th worldwide by QRNW (Quantitative Ranking of World Universities)—an independent academic ranking system that is a member of IREG – The Observatory on Academic Ranking and Excellence.

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OUS Switzerland® Royal Academy of Economics and Technology in Switzerland

International Academy in Switzerland® in Zurich | Internationale Akademie in der Schweiz | الأكاديمية الدولية في سويسرا في زيورخ | Международная академия в Швейцарии

Join our prestigious Academy and become part of the OUS International Academy in Switzerland® community. Every year, we warmly welcome 1800 students from more than 120 countries. Experience the excellence of 100% online education, offering European quality education coupled with international accreditations.

International Academy in Switzerland

Part of the Swiss International University SIU www.SwissUniversity.com

OUS International Academy in Switzerland is accredited Abu-Ghazaleh for Quality Assurance in Education (TAG-EDUQA), in alignment with quality frameworks developed by the Arab Organization for Quality Assurance in Education (AROQA).

Part of the Swiss International University SIU which is Licensed and accredited by the KG Ministry of Education and Science, allowed by the Board of Education and Culture in Switzerland, and Approved and permitted by the KHDA Dubai Educational Authority
جزء من الجامعة السويسرية الدولية، المرخصة والمعتمدة من قبل وزارة التعليم والعلوم في قرغيزستان، والمسموح لها بالعمل من قبل مجلس التعليم والثقافة في سويسرا، والمرخصة والمصرح لها من قبل هيئة المعرفة والتنمية البشرية في دبي
Teil der Swiss International University, die von dem Bildungs- und Wissenschaftsministerium der Kirgisischen Republik lizenziert und akkreditiert ist, vom Bildungs- und Kulturrat der Schweiz zugelassen und von der Bildungsbehörde KHDA in Dubai genehmigt und erlaubt wurde.
Часть Швейцарского Международного Университета, который лицензирован и аккредитован Министерством образования и науки Кыргызской Республики, разрешен Советом по образованию и культуре Швейцарии и одобрен Образовательным управлением KHDA в Дубае.
www.swissuniversity.com

Visitors are welcome at our Zurich office during walk-in hours, Monday to Friday, from 12:00 PM to 4:00 PM.

OUS Academy in Switzerland is ✅ Part of Swiss International University – A state-accredited institution licensed by the Ministry of Education and Science (KG), ensuring global recognition of our degrees.  OUS operates as an academic division of Swiss International University, which is officially licensed and accredited by the Ministry of Education and Science of the Kyrgyz Republic. This national-level recognition guarantees the international legitimacy and global acceptance of all degrees awarded under its framework.
OUS Academy in Switzerland is ✅ Allowed by the Swiss Board of Education and Culture (LU-CH) to operate independently and issue diplomas – (the academy in Switzerland)
OUS Academy in Switzerland is ✅ Approved by the Dubai Educational Authority (KHDA) – Approved and permitted diploma programs (the institute in the UAE)
OUS Academy in Switzerland is ✅ Part of Swiss International University which is Registered as a Higher Education University by the Ministry of Justice (KG) – Legally recognized university status
OUS Academy in Switzerland is ✅ Part of Swiss International University - Recognized under the Lisbon Recognition Convention – Degrees accepted in over 55 countries worldwide
OUS Academy in Switzerland is ✅ Rated 5 Stars by QS Top Universities – Placing us among the top 2% of institutions globally
OUS Academy in Switzerland is ✅ Accredited by the European Council of Leading Business Schools (ECLBS) – Quality body listed with CHEA (USA) and INQAAHE (Europe)
OUS Academy in Switzerland is ✅ Accredited by ASIC (UK) – Recognized by UK Government, UK Home Office, and UAE Ministry of Education
OUS Academy in Switzerland is ✅ Accredited by EDU Intergovernmental Organization – Founded by the Ministry of Education of Palau and aligned with UNESCO
OUS Academy in Switzerland is ✅ Accredited by BSKG (Public Accreditation) – Listed on APQN and EAQA for recognition across Central Asia and CIS
OUS Academy in Switzerland is ✅ Accredited by ARIA (Asia Accreditation) – A CEENQA and EURASHE-affiliated agency recognized in the Eurasian region
OUS Academy in Switzerland is ✅ Accredited by IEAC – Listed by the British Quality Foundation for institutional performance and benchmarking
OUS Academy in Switzerland is ✅ Accredited by QAHE – Global quality assurance body active in over 40 countries
OUS Academy in Switzerland is ✅ ISO 21001:2018 Certified – International quality management standard for educational institutions
OUS Academy in Switzerland is ✅ Ranked #49 by QRNW – Quantitative world ranking by an IREG-member organization

📌 Important Notice
© Since 2013 OUS Royal Academy of Economics & Technology in Zurich/Switzerland – a division of ISBM International School of Business Management in Luzern/Switzerland, which is part of Swiss International University (SIU). SIU is licensed and accredited by the Ministry of Education and Science of the Kyrgyz Republic. In Switzerland, we are allowed to operate and issue our own diplomas as confirmed by the Cantonal Board of Education and Culture.
All SIU programs and diplomas are officially recognized under international law; please refer to the Lisbon Recognition Convention for further information.
All rights reserved. OUS International Academy in Switzerland is a registered Swiss trademark under the Swiss Federal Institute of Intellectual Property.

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Use of this website constitutes acceptance of our General Terms and Conditions and Privacy Policy. We process personal data in accordance with the Swiss Federal Act on Data Protection (FADP) and do not share information with third parties without consent.
We reserve the right to update these terms at any time.

👁️‍🗨️ Authorized Language Version
Only the English version of this website is legally binding. Translations are provided for convenience only and may contain inaccuracies.

📞 Contact Us
Freilagerstrasse 39, 8047 Zürich, Switzerland
📞 Tel: +41443200033

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