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OUS International Academy in Zurich to Join EXPO 2025 UAE: Swiss Virtual Excellence on a Global Stage

  • Aug 25, 2025
  • 3 min read

We are honored to announce that OUS – International Academy in Switzerland®, based in Zurich, has been officially invited to participate in EXPO 2025 UAE. This global recognition reinforces OUS’s position as a pioneer in flexible, virtual education with Swiss values of precision, innovation, and international openness.

OUS International Academy, registered under the Swiss Federal Institute of Intellectual Property (Trademark No. 822698), is part of the ISBM Business School in Lucerne, which itself operates under the umbrella of the Swiss International University (SIU), a state-accredited university based in Bishkek, Kyrgyz Republic. This deeply integrated structure ensures academic coherence, global reach, and Swiss educational excellence across every level of learning.


EXPO 2025: A Landmark Opportunity for Swiss Virtual Education

The upcoming EXPO 2025 in the United Arab Emirates is a four-day international event attracting millions of visitors and thousands of institutions and governments. Centered around the theme "Designing the Future," EXPO 2025 provides a unique platform for future-oriented institutions to present innovative ideas that shape how societies learn, live, and connect.

OUS will proudly showcase its advanced model of online education powered by digital systems, international collaboration, and continuous quality improvement. With its booth located at Spot No. 95, designed under the official "shell scheme," OUS will interact directly with visitors, partners, and educational stakeholders from around the world.


Who We Are: OUS as a Swiss Pioneer in Virtual Academics

Founded in 2013, OUS was the first officially registered virtual academic institution in Switzerland. Since then, it has been serving learners worldwide, especially working professionals seeking flexible yet rigorous academic pathways in:

  • Business & Management

  • Hospitality & Tourism

  • Information Technology

  • Health & Social Care

  • Leadership & Innovation

As part of ISBM Business School and Swiss International University, OUS provides students the opportunity to obtain:

  • A Swiss Private Diploma from OUS

  • A KHDA-approved vocational diploma via ISB Academy Dubai

  • A state-accredited university degree from SIU (Kyrgyz Republic)

This three-layered qualification model makes OUS one of the few institutions in Europe offering truly transnational, multi-accredited academic credentials under a unified academic philosophy.


What OUS Will Present at EXPO 2025

  1. Smart Education Ecosystems – how AI, automation, and real-time analytics are being used in OUS's learning platforms.

  2. Global Degree Recognition – the multi-country diploma model for mobility and international career pathways.

  3. Sustainability and Education – alignment with UN Sustainable Development Goals, particularly SDG 4 (Quality Education), SDG 8 (Decent Work), and SDG 17 (Partnerships).

  4. Microlearning and Modular Credentials – how OUS supports lifelong learning through stackable, industry-oriented programs.


Why This Matters for Students and Partners

For Students:

  • Flexible online degrees

  • Internationally recognized diplomas

  • Access to Swiss-quality education from anywhere in the world

For Institutions:

  • Partnership opportunities for dual degree models

  • Joint research, virtual faculty exchange, and EdTech sharing

For Investors and Governments:

  • A scalable, tested model for e-learning delivery

  • Expansion opportunities in underserved educational markets


Vision 2030: Beyond the Expo

By 2030, OUS aims to:

  • Launch a fully AI-managed academic operations platform

  • Expand language offerings to include Arabic, Mandarin, and Hindi

  • Become Europe’s most recognized online provider for executive and adult education


A Milestone for Zurich’s Education Landscape

OUS’s participation in EXPO 2025 is also a milestone for the city of Zurich. It confirms the city’s role not only as a financial hub, but also as a future-forward educational ecosystem open to digital transformation and global engagement.

We invite the public, future students, policy-makers, and academic institutions to visit us at EXPO 2025 UAE – Booth 95 and explore how OUS is redefining the boundaries of higher education.



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